Ben’s whitepapers and news articles:
- “Marketing Mix Modeling (MMM) for B2B – A Primer“ (Merkle, October 25th, 2022)
- “Breathing Life into Marketing Strategies Through Insights & Not Just Data.” (Think Like Maia, October 10th 2020)
- “Social Listening Strategies to Guide Your COVID-19 Response. Opportunities for Banking & Financial Services.” (iQuanti POV, April 2020)
- “G.O.A.T SCORE.” (Fresh Focus Sports, January 16th 2019)
- “This player edged out Michael Jordan as the Greatest Player of All Time.” (Forbes, June 15th 2017)
- “Where are they Now? From Montclair State Graduate to Author, Entrepreneur, Business Owner and Blogger.” (Montclarion, April 13th 2017)
- “Study: Hakeem Olajuwon is the greatest playoff player ever.” (SB Nation/The Dreamshake, March 23rd 2017)
- “Developing a Business Culture with a Holistic View toward Marketing and Business Management.“ (DMA Analytics Journal, pg. 67, May 15th 2015)
- “Understanding the difference between Attribution and Media Mix Modeling.” (iCrossing POV, March 2015)
- “School Time Author Q&A Series: Ben Hinson.” (The Write Teachers, September 25th 2014)
Hey there! I’m Ben, and I’m thrilled to welcome you to my world. I’m a writer and avid learner with a passion for exploring diverse cultures, places, and intriguing topics. My journey led me to create six blogs covering Architecture, Martial Arts, Food, Music, History & Travel, and a business intelligence and leadership blog called Hickam’s Dictum.
In the realm of sports, I’m the mind behind the GOAT Index, a performance scoring system I crafted in 2016 to evaluate and rank NBA players based on both regular season and playoff metrics. I’m committed to updating scores every NBA season and continuously refining the formulas.
I also dabble in product design; a few years ago, I launched Gorgeous Phone Cases, a line for iPhone’s and Samsung. Creating and promoting these cases through conceptualizing and shooting video promos was an absolute blast.
In the literary world, I penned the thrilling novel, “Eteka: Rise of the Imamba,” an action-packed historical tale spanning the Cold War and the 1990s. It’s a global adventure filled with cultural and historical references – grab your copy on Amazon or Goodreads and share your thoughts with me!
Beyond my creative pursuits, I’ve been a strategist and analyst for nearly two decades, contributing to the success of global brands across diverse industries. Family comes first when I’m not working, and I find joy in video games, technology, and well-crafted television series and animated movies.
I’m also into poetry and prose, and I share some of my creations on my TikTok poetry page – follow along if you’re a poetry lover! Looking ahead, my dreams include writing and directing my own show and collaborating on a game IP with a cool studio. Oh, and I secretly aspire to be cast as the main villain in a James Bond movie – a smile for that one!
Thanks for stopping by. Connect with me on Facebook to stay updated on my projects. I hope you enjoy diving into my creations, musings, and research. Wishing you all the best!
-Ben